Amazon outlet is the go-to place for customers to shop for highly discounted products, overstock deals and clearance products. As Amazon Sellers it may be hard to get every one of your products to be a top seller. For slower moving products you can incur heightened storage costs and fees. Amazon Outlet helps both sellers and customers reap benefits. Sellers can create deals to be featured on the Outlet page to help increase sell-through, improve cash flow
Agency’s experience, knowledge and innovation in e-commerce recognised by SME News. E-commerce Direct, a world-reaching e-commerce sales, marketing and advertising agency has been named ‘Best Global Bespoke Agency for 2021’ by SME News for its innovative approach to Amazon and other e-commerce sales platforms. “We are so pleased to be recognised by MSE News as their choice naming E-commerce Direst the ‘Best Global Bespoke Agency for 2021’,” said Linda Scott, Director of E-commerce Direct Ltd. “This award
Corp Today announces E-commerce Direct as a recipient of the 2022 Global Business Award. E-commerce Direct Ltd, a world-reaching e-commerce sales, marketing and advertising agency announces it’s been named ‘Best e-Commerce Solutions Provider 2022 – UK’ by Corp Today as part of their 2022 Global Business Awards. “It’s wonderful to know our team’s hard work, knowledge, experience and innovation is recognised with being named, ‘Best e-Commerce Solutions Provider 2022 –UK’ by Corp Today,” said Linda Scott, Director
Not used by many Amazon Sellers, Product Display Ads are cost-efficient and effective in increasing sales. Amazon Sellers are given opportunity to promote their products and brand through various advertising mediums across Amazon marketplaces. The most commonly used advertising is by way of Sponsored Product Ads, followed by Sponsored Brand Ads and then Product Display Ads. While all three mediums offer advantage, we often find Amazon Sellers simply skip over Product Display Ads … This can
Agencies have the resources, vast client experience and the know-how to significantly increase sales while typically reducing advertising costs. For the vast majority of Amazon Sellers, selling on Amazon is not a full-time occupation. Amazon sales are a way of supplementing income in hopes their products will turn enough of a profit so they can quit their ‘day job’ to develop and sell their products full-time. Here are just a few reasons to employ an Amazon management
Three quick tips to help you achieve lower ACoS and higher sales from your advertising efforts. Happy New Year! Does one of your New Year resolutions include a review and clean-up of your Amazon Product, Brand and Display Ads? Even if it doesn’t. January, a typically slower month for e-commerce sales, is a good time to review your Amazon advertising to ensure you’re getting the best results from your ads. Here are three quick and simple tips
GDN can be ideal for B2B and small niches by providing instant advertising opportunities on over 2 million websites. Unlike Google’s traditional search network where access is only on Google sites and ads are triggered by users actively looking for information or products, Google’s Display Network ads are displayed even though the user may not be searching for your information, services or products. They may be simply browsing websites that interest them. Google’s Display Network (GDN) is
‘Shoppable Collection Images’ and ‘Images with Text’ will showcase your brand and products with richer and more engaging content. Amazon has often said that their Stores are the heart of a seller’s brand experience on Amazon. If you have registered your brand with Amazon’s Brand Registry, Stores are free! Here, you as the seller can use curated content and multimedia assets to tell your brand story through product themed sales pages designed for your shoppers. Your Store
A+ content has been shown to attract more customers and increase sales by an average of 5-6%. For Amazon Sellers who are enrolled in Brand Registry, they have the benefit of access to Sponsored Brand Ads, creating a Store and adding additional information to their products’ description page via A+ content. What is… & why use A+ content A+ content makes your product stand out with rich text, comparison charts, highlights, additional technical specifications and images. Adding A+
Research tells us the ‘Buy Box’ is responsible for more than 80% of sales and the top source of those sales are on mobile and desktop devices. As Amazon Sellers, your primary goal is to achieve sales. For those who don’t allow others to sell their proprietary products and have established Brand Registry for those products, Buy Box status is not as difficult to achieve. However, if you’re one of the third-party sellers that is competing to
