Do I need Brand Registry on Amazon if I’m selling other manufacturers’ goods?
Brand Registry allows you to increase your advertising reach.
Many Amazon Sellers believe that Brand Registry is only for sellers who manufacture and sell their own branded products, that’s simply not true.
Sellers who sell other manufacturers’ products are able to register their own brand using Amazon’s Brand Registry. For example, If your business is called ‘ABC Products’ and you’re selling other manufacturers’ products, you can still register ‘ABC Products’ with Amazon’s Brand Registry. Click to learn more about their requirements for Brand Registry.
There are several reasons to register with Brand Registry, but one important benefit is it allows you to use Sponsored Brand Ads and Sponsored Display Ads in addition to Sponsored Product Ads. This gives you three separate ad platforms to reach your target customers. Don’t worry, you’re ads won’t run unless you have ‘Buy Box’ status ensuring you aren’t spending your advertising funds for other Sellers’ benefit.
To learn more about Brand Registry please contact our Amazon experts on firstname.lastname@example.org on +44 (0) 208-004-7769 in the UK, or ++1 (714) 782-7826 in the USA.
About E-commerce Direct Ltd
E-commerce Direct Ltd is a bespoke advertising, marketing and sales growth agency, supporting businesses using e-commerce sales platforms such as Amazon, eBay, Google, Shopify, WooCommerce and many other local and regional sales channels, helping to increase their online brand awareness and product sales.
The company generates millions in annual sales revenue for its clients who span from individual e-commerce sellers and Amazon vendors to Fortune 500 and FTSE100 companies.
E-commerce Direct has received many awards recognising the Company’s commitment to innovation and their clients. Awards include “Best eCommerce Solutions Provider – UK”, “Best eCommerce Sales Consultancy” and “Leading Specialists in Online Lead Generation”.
E-commerce Direct is a talented and experienced team, made up of individuals who specialise in distinct disciplines including; advertising, e-commerce sales, language translations, public relations, research, social media, website development and programming.
The company is headquartered in London, England with additional operations in the European Union, Australia, Asia and the Americas.
E-commerce Direct can be reached via email on email@example.com, live chat on its website www.e-commercedirect.com and via phone in the UK +44 (0) 208 004 7769 and ++1 (714) 782 7826 in the USA.
About SMBE Direct Ltd
E-commerce Direct is a subsidiary of SMBE Direct, a world reaching B2B and B2C business services conglomerate, giving rise to exceptionally talented and well-experienced professionals organised into business units, that provide direct services to SMEs and enterprise level businesses, whereby increasing their brand awareness and sales.