Amazon Sellers can benefit from properly created and targeted ads. Most Amazon Sellers are familiar with Amazon’s Sponsored Product Ads, but fewer numbers are taking advantage of the highly visual Sponsored Brand Ads. Creating Your Ads Unlike standard Sponsored Product Ads, Sponsored Brand Ads allow the Seller to drive brand awareness through keyword-targeted ads that include above, below and alongside search results. Sellers can also advertise multiple ASINs at once (up to three) and customise the campaign’s image,
Sponsored Brand Ads drive traffic to Amazon Stores, giving buyers optimal access to Sellers’ product/product lines. As an Amazon Seller just starting on your e-commerce adventure, you may have come across the ‘Stores’ tab in your Amazon Seller Central account. You will soon come to find there is one of these tabs in every one of the 16 Amazon Seller Central Accounts for the countries Amazon provides services. Many sellers feel it is just another web page
Getting your product reviewed by journalists and bloggers can have a significant impact on your Amazon and eBay sales. Many e-commerce sellers shout about the wonders and benefits of their product(s). However, buyers are savvy to such marketing and sales techniques, and are often weary of such self-made claims. So how do you boost your brand’s credibility? Simply demonstrate the benefits and reliability of your product(s). There are two quick methods we will explore in this blog
